Behind the Beer news

Brewing news

How Did This Skunk Get In My Beer?

  Have you ever taken a whiff of your glass of beer and thought “WOOF”? Or had a sip of your time-tested favorite and tasted somethi...

Latest Posts

Miller Lite visual ID wins award at Cannes festival

Miller Lite’s new visual identity got a big recognition earlier this week at the leading international advertising awards festival. The work received a bronze award in the design category at the Cannes Lions festival. The award was for refresh of ...

Blue Moon a Top 10 Growth Brand

  Even as craft beer struggles in 2017, Blue Moon Belgian White has cracked the Nielsen top 10 growth brand list. Blue Moon case sales were up 6.1 pe...

Amazon buying Whole Foods: How will it affect beer?

With today’s announcement that it is buying Whole Foods Inc., Amazon is positioned to shake up the U.S. grocery industry and how food and beverages – including beer – are sold. The acquisition of Whole Foods gives Amazon a significant physical foo...

Zima’s back

Today marks the retail start date for the iconic 90s clear malt beverage. It will be widely available in time for the Fourth of July. But then it will be gon...