Miller Lite today is launching a series of new spots that lightheartedly joust with the “Dilly Dilly” fantasy world Bud Light has inhabited for the better part ...
The early returns are in. And for Bud Light, it’s not pretty.
America’s top-selling beer was off 8.8 percent in the four-week period since the Super Bowl, de...
Miller Lite can continue saying it has more taste than Bud Light and Michelob Ultra, a key pillar of its effort to convert drinkers to the Original Light Beer, ...
Just more than a half year into his tenure leading Miller Lite, Anup Shah says that while the brand’s share performance has been strong, he’s not satisfied with...
